Jan 27, 2010

Using Twitter means being local correspodent.




People used to think that we all know the world based on what we know.
As Ceaser said really .. that people see only what they want to see.
They just want to see the fact that they know and they can see.
that's why communication is so important.

Now i think we finally had a chance to new brand type of communication based on location.
I was only passive consumer when browsing the twitter.
There were poping up Trending Keywords that i don't agree. or i ve not hear of.
But now i can get a option for choosing a local trends that really matter to me for real my located area.

When i tried to browse the information via twitter. I only can received the selective information for my favorite. So There were possiblity that i couldnt catch up the real big trend and fad all over the world.


Anyway i used to expect myself that Twitter will be go for location based service as next step for real benefit.
and finally they showed their local Trends which let user to set their location and see the local issues based on keyword for each region.



It is not that big deal. it is so simple. Twitter now just show the true trend keyword for each related user based on location.




If you know the Trendsmap.com you may recognize the importance of these kind of service intuitively. or you can check here http://uksnow.benmarsh.co.uk/ as a reference. They show real time snowfall feedback by twitter user.

It is like a system we can eventually but unconciously become like local correspondents for media such as AP, Rueter or CNN

Every each place has a different issues they've got different sharable story according to local area. but Twitter let just show you which is really fad for specific region by showing local keyword.
When we seperate the information based on specific reason like location or theme.
Twitter will blow up the people's attention.
that means there are posibility that they can lead and generate the public opinions and even a zeitgeist.

Now Twitter gave a clue that we can ease traffic congestion among overflowing information, tweets...........

by Local Trend which based on real location and that will lead to milestone for Keyword advertising business for Twitter.

I think it will good or bad influence to current new brand type of LBS like Foursquare,Gypsii,Where and Brightkite.




iPhone

Twitter is a tool we can use as an opensource for creating new  cutomized messanger.



Jan 7, 2010

I had social media conference in Secondlife for a long time








As Beginning of this year 2010, I could have virtual talkshow within secondlife. it's been a really long time to have presence in secondlife. and i was just invited from HCHO who is the host of TOV show. And we had talked about the Social Media emerging topic in these days such as twitter.

And all you might notice that it only talks in korean. So I don't think you can understand the whole talk what we had talked about. so sorry for that however,

the mainpoint of this talk show was the fact that current social media will be more common and more powerful as growing spreads of smartphone, iphone or blackberry etc.. and we could have virtual connected presence within our daily life not only in front of Personal computer but wherever we are near established internet network via WIFI. So I think we can generate more contents with our daily life even if it is just short unuseful comments. and we are on the unrefined tons of messages currently sharing on network.
It is like the early age of internet when we first saw the network atmosphere called PC network. There were millions of information and messages that is unqualified and unvaluable contents as well as current situation we can see in case of twitter.

I think the next step for the social media in the future will go foward to solution that how we can controle and manage the selective and trustworthy contents among the crowded random messages and information.

For example, if we take the point of selecitng message according to specific subject like " Location " guess what?
Geo tagged picture that could extract from the GPS adopted iphone can be combined with short message for that location user wants to spread the word through the social media.
That would generate more sharable contents and we can have common denominator to lead the word of mouth and big buzz for the location.
That could lead us to valuable business model for Point of Interests or travle guide contents like Yelp, Where or forsquare. I think these service are really up and commer busines model.

So the next business model for mining money will be gaining attention from people by exposures of crowding sourced contente.
Cuz we can have and use more free software or service as growing market of Software-as-a-Service. Moreover, People will use and develope the customised service by Open API. Every contents and every site will intergrated and mixed up becoming a collective intelligence.

On the other hand, Second Life now looks decreasing and backwarding but still have a great promises for next gerneration. Younger Generation is used to work in 3D virtual world or Social networks such as Club Penguin, Gaia online or Habbo Hotel. and they will be more familar with 3D immersive virtual space like Secondlife.
According to Gartner Research group, 80% of current account on the Web will have their account on virtual world by 2013.
whether it will be correct or not i dont know either, but still virtual world space is really innovative communication tool. we could have various tools including text and voice chat together to talk not only 1 on 1 but Mass on mass as well as conference call.